Web · 6 min read
How much does a website cost in 2026?
What drives the price of a website, an online store or a web app, which costs are easy to overlook, and what to ask before you compare two proposals.
The honest answer to “how much does a website cost?” is: it depends on what the website needs to do for your business. Below you’ll find what affects the budget most, plus a list of questions that will help you compare proposals before you sign a contract.
Why there’s no single price for a website
A single-goal landing page, a company website with an editing panel, a store with integrations and an app with user roles are completely different projects — with different budgets. Even two “company websites” can differ in scope several times over, which is why a reliable quote always starts with a conversation about goals and scope.
| Type of project | What affects the budget most | Timeline |
|---|---|---|
| Landing page (one page, one goal) | bespoke design, copywriting, form integration | 1–2 weeks |
| Company website (5–12 pages, editing panel) | number of unique layouts, editing panel, language versions | 3–6 weeks |
| Online store | number of products, payments, inventory and ERP integrations | 6–10 weeks |
| Web app / MVP | number of roles, screens and integrations, security requirements | 8–14 weeks (MVP) |
An unusually low price usually means a ready-made template with the text swapped in. That may be enough to get started, but it’s hard for such a site to stand out from competitors who bought the same theme.
What the price depends on
- Bespoke design or a template — designing the UI from scratch usually accounts for 30–40% of the budget.
- The number of unique page layouts, not just the number of pages.
- The editing panel and features: blog, multiple languages, bookings, calculators, a client area.
- Integrations: CRM, payment systems, ERP, newsletter, calendars.
- Content: copywriting, a photo shoot, illustrations, video.
- Quality requirements: WCAG 2.2 accessibility, performance, security.
Costs that are easy to overlook
- Domain and hosting — annual fees that depend on the provider and your site’s traffic.
- Licences: paid plugins, fonts, stock photos, themes.
- Technical maintenance: updates, backups, monitoring.
- Ongoing development: new sections and campaigns after launch.
Questions worth asking your developer
- Will I get the design to approve before you start coding?
- Who owns the code, the design and the source files once the work is done?
- How many rounds of revisions are included, and what does an extra one cost?
- How will traffic be carried over from the old site (301 redirects)?
- Will the website meet accessibility requirements, and what Core Web Vitals scores are you aiming for?
- What happens if, a year from now, I want to switch to a different developer?
How we quote at NexCreativeLab
We quote for scope, not hours. Within 3 working days of a short call, you get a fixed price with a list of what it covers, a schedule and payments split into stages. The quote is free — just describe your project on our pricing page.
Websites — tailored quote, 1–6 weeks.
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